For Shopify brands

You run your business. Let me run the brand.

I spent five years as creative & marketing director for an outdoor brand, scaling from zero to $4M+ a year. As a one-man marketing team, I ran design, growth marketing, conversion optimization, brand, packaging, emails, socials, and more. Now I do the same job for a few Shopify brands at a time.

$0 → $4M+

a year, at the outdoor brand where I ran creative in-house

5 years

on the client side of the table, owning the numbers and the deadlines

1 partner

for brand, store, funnels, and email, instead of four vendors who’ve never met

Sound familiar?

Your Shopify store isn’t broken. It was just built by committee.

A theme from one developer. A logo from a contest site. Emails from an agency that’s never held the product. Ads pointing at a homepage. Each piece is fine on its own, and none of it adds up to a brand a customer remembers or a store that converts the traffic you’re already paying for.

Tyler Fleming
The fix

One person who sees the whole thing.

The fix usually isn’t more traffic. It’s one person looking at the whole customer journey, deciding what matters most, and then actually building it.

Tyler Fleming

What I do

The Swiss Army knife for your brand.

Pull out whichever blade you need today. They all belong to the same knife, so everything I make for you looks, sounds, and sells like one brand.

Store design

A storefront that looks like your brand, not the theme demo. Homepage, collection, and product pages redesigned around how people actually shop.

Landing pages + funnels

Dedicated pages for launches, ads, and drops, with the bundles, upsells, and post-purchase offers that lift order value.

Conversion optimization

An honest audit of where shoppers drop off, then fixes in priority order: product pages, cart, checkout, mobile. Measured, not guessed.

Email automations

Welcome, abandoned-cart, post-purchase, and win-back flows, written and designed in your voice so they sell while you sleep.

Brand + packaging

Identity, voice, labels, boxes, and inserts. The unboxing should feel like the same brand as the website that sold it.

Photos + launch creative

Product photography direction, campaign assets, and the ad and social creative that gets the right people to the page.

How it works

Start small. Keep what works.

1. Audit

I go through your store, funnels, and emails the way a customer would, then hand you a short, ranked list of what’s costing you sales.

2. Fix

We start with the biggest leak: a product page, a launch funnel, an email flow. I design it, write it, and build it.

3. Keep going

Most brands keep me on for the next drop, the next season, the next channel. One partner who already knows the brand.

Kind words

What clients say

“Tyler possesses a true eye for sophisticated and solid design.”

Ken Maxwell — LDWW

“He understands apparel and branding and can take ideas and imagery that resonate with our audience and finesse them into product designs that sell.”

John Veatch — Hari Mari

“Tyler is the branding guy. His ability to listen and make sense of my business goals and vision was clear from the beginning.”

Brian Miller — Photographer

Tell me what’s not working.

Send me your store and the one thing you wish it did better. I’ll reply within two business days and tell you straight whether I’m the right partner for it.

Whoa...

Did we just become best friends?

I'll read every word and get back to you within 24 hours.
In the meantime, go touch some grass.