Hi, I’m Tyler…
Designer and Art Director
Design is like djing
Designing a great brand experience is like wooing a crowd on the dance floor. Both require the use of empathy, harmony, and an understanding of flow.
There’s a lot going on with your brand and it’s true, the last thing you want to do is stop the music. Understanding the needs of your audience is the first step to getting people to enjoy your party. I am a graphic designer and brand consultant helping audience-focused businesses and funded startups create meaningful connections with their audience with the power of sophisticated design, story telling and thoughtful positioning. It’s a mouthful, but essentially, I help companies become brands, organizations find clarity, and products resonate.
I’d love to hear what’s holding you back in your business because there’s always an answer. And when there’s an answer, the fun begins: creativity can flourish, and design can be not only beautiful, but a strategic and meaningful solution. I graduated from TCU in 2009 with a BA in graphic design and haven’t stopped studying design, branding, and how effective businesses utilize good design to connect with their audience, communicate their values and become brands that influence and lead their market.
Artistic and honest.
Tyler possesses a true eye for sophisticated and solid graphic design. And he is a very talented art director. He excels in the craft of type and font selection – not every designer has this skill. The craft of type is the culmination of the type selection, the type modification and the overall integration of a single or multiple font system to create a unique and sophisticated design. In my opinion, schools really don’t teach this skill, it’s a natural intuitive talent. He’s a great listener and can translate what a client is thinking into a tangible design in quite a short amount of time. His attention to detail, his font skills and his overall talent in choosing imagery culminate to a very well-rounded creative force. He was able to jump in and create a magazine for us in a relatively short amount of time and he performed in very professional manner, making all deadlines and the result was stunning.
Ken Maxwell Creative Director, LDWWgroup
We were struggling to launch our gift store “The Cove” to the next level and a new logo was imminent. We overwhelmed Tyler with all the type we needed to included in the logo and he produced a simple and stylish embodiment of what “The Cove” represents. The logo is modular and can be used in so many different ways. Anytime we need another creative mind to drive our business we will be calling Tyler back!
Zach Jablonowski Owner, Jabo’s ACE
Tyler Fleming has been a great partner in designing the QuadW Foundation website. He learned about our mission and listened to our dreams, then created a site that reflected exactly this. Tyler met our established timeline and budget goals.
He has been available, as promised, for “service after the sale.” For five years we sought a creative yet reliable source for upgrading our website – Tyler is our guy!
Lisa Tichenor Founder, QuadW Foundation
We’re thankful to have found Tyler. His overall design intuitions have been on point for the projects he’s done with us. From logo design to custom hand lettering, we have been extremely happy with the work he’s created. It’s cool to have found someone who studies the all-but-lost skills of calligraphy and hand lettering. I consider myself a bit of typography geek, and the care he takes in the craft has been inspiring to me.
Matt Hopkins Design Director, NBC5 DFW